We just completed another inspired window display for Calvin Klein’s flagship store on Madison Avenue. (You may recall our past windows with them including faux clay walls and 20th anniversary celebration display.) Their concept was to create a topographical landscape for their apparel to live in. Inspiration came from desert landscapes of the southwest. To create the models, we incorporated data from actual maps, tweaked it to fit the given spaces and product considerations, and generated cut files for our CNC machine. When all was said and done, there were over 800 discrete pieces with their edges totaling over a mile in length. Then came coloring; three colors dispersed somewhat randomly amongst all the levels. Needless to say, our diligence in labeling every last piece was absolutely essential for ease of assembly.
Check it out if you’re in Manhattan. Madison Ave and 60th street.
think & build
The Holiday Season in New York City
NYC’s cultural institutions offer top-quality programming and exhibits around this time of year. Navigating the overwhelming options can be, well, overwhelming. With seven kids under the age of ten and one more on the way in ourÂ New Project family, we have some experience finding the best options for meaningful and exciting family time in the city.
If you’ve been following us online for the past month, you’re likely familiar with our latest project at the Museum of Mathematics (MoMath) in NYC, an exhibit titled Robot Swarm. The response has been glowing from visitors of all ages! The museum is open to the public seven days a week from 10am to 5pm, so there’s no excuse to miss it. You’ll find yourself just as immersed and fascinated as your kids, trust us, we always end up tied up in the Enigma Cafe.
Make sure you check out the other exhibits we’ve built for the museum, including the Logo Generator, Formula Morph, Harmony of Spheres, Motionscape, and Sixth Sense while you are there. Kudos go out to our friends and collaborators at MOEY, a Brooklyn based interactive design company we worked in conjunction with on these pieces.
“Manipulate mathematical symbols symmetrically to create a unique MoMath-style logo” –MoMath
Our entire team here at New Project wishes you and your families a happy holiday season and a beautiful New Year!
Thank you for your support and see you in 2015!
think & build